Travel Articles And News On Vacations

Novascotia.com Uses Online Videos to Increase Online Tourism Experience

Nova Scotia (PRWEB) May 23, 2007 -- Strolling through an Annapolis Valley vineyard, taking in the ocean views from Cape Breton's Skyline Trail and listening to the Celtic music of Nova Scotia is now just a mouse-click away thanks to a new series of video stories on Nova Scotia Tourism's website novascotia.com.

The Nova Scotia video gallery and the recently updated novascotia.com website form a key part of Nova Scotia Tourism's 2007 campaign strategy, designed to position the province as a must-see Canadian destination for today's well-connected traveler. The website includes short, streaming videos designed to give tourists the opportunity to sample Nova Scotia's many offerings, well before they decide to visit.

"We've seen a significant shift in how today's tourism consumers are making their purchasing decisions," said Nova Scotia Tourism Executive Director Lloyd Banfield. "In a world where the customer receives information on their terms, the consumer has become the hunter, not the hunted. Nova Scotia Tourism's 2007 campaign was developed with this new reality in mind. Through three overlapping strategies, including a courtship strategy, gateway strategy and core experience strategy, Nova Scotia is being positioned as a target for potential visitors from around the world."

Currently, there are 17 Flash videos on novascotia.com. The videos focus on the province's core tourism experiences, which include cuisine, history, music, outdoors, seacoast and urban experiences. Through a variety of images and sounds, as well as dialogue from local tourism operators and recent visitors, the videos bring the Nova Scotia tourism experience to today's travelers.

"This is a major step forward in how we market Nova Scotia to the world," said Banfield. "People who visit Nova Scotia are well aware of what our province has to offer: over 7,600 kilometers of rugged coastline, breathtaking landscapes, charming towns and cosmopolitan cities, and people who truly enjoy sharing it with others. The challenge has always been in sharing this information with those who have yet to visit us. With Nova Scotia Tourism's 2007 campaign, we're overcoming that challenge, reaching out to those who have yet to visit our province and convince them that we're a destination second-to-none."

Tourism is a $1.3 billion industry in Nova Scotia, having welcomed 2.1 million visitors in 2006 and employing over 33,000 Nova Scotians.

Media are encouraged to experience Nova Scotia Tourism's new videos by visiting www.novascotia.com .

For more information, including interviews, please contact:

Tim Winchester
Colour
(902) 722-3247
tim(at)colour.ca

###

Other Article Sites

findabook.com  moneycd.info  a-mortgage.info   about-lemon-laws.info  aboutstudentloans.info
all-about-publishing.info  auctions-articles.info  bestcollege-university.com  bestispconnection.com
biblefolder.com  blogger-website.com  books-used.info  brokers-guide.info  buywindows.info  cable-dsl.info
career-miner.com  carpel-tunnel.info  cashinaflash.info  cashloanreviews.info  casinobell.com  chat-house.info
clearmycredit.info  collegeloantips.info  crones.info  depression-articles.info   dirnic.net  dishguides.info
divers-below.com  expodog.info   financewizz.com  fire-insurance.info  getgood.info  handleit.net   it-idea.info
health-supplies.info  hosting-right.com  insidealert.com  insurance-facts.info  jobs-employment.info
justgood.info  lookgold.net   lowcost-travel.info  money-source.info  myhostzone.info  numisblog.com
peoplesearchfinder.info  pr-articles.info  realeas.com   refinancing-guides.info  spyware-remove.info
telelot.info  the-law.info   toppaid.info  travel-deals.info  travelcorrect.com  wedding-guide-site.com
your-blog.info  your-credit.info

Travel Tips For Your Cycling Vacations In Italy
In this article we present common sense tips you can employ to ensure that you have a fun and safe vacation in Italy.

Tourism Travel Guide - How To Plan A Group Vacation
Ever feel like you need a vacation? At the same time, do you feel you don't have enough time with the friends you care about the most? A friends getaway is the perfect solution to both problems. A vacation with friends lets you enjoy your time off and allows you to spend time with the people you never have enough time for.

Vacation Holiday In Japan Travel Guide
Thinking of a holiday vacation in exotic Asia but does not know where to go? This travel guide article introduces you to Japan, the country in which you can find buzzing cities where you can shop and party till the wee small hours of the morning or if you prefer, visit Japan's almost nature perfect countryside and marvel at its awesome natural beauty.

Vacation Lodging and Travel Lodging in Orlando Florida near Disney World
Travel Lodging: Location Is KeyYou have already decided to come to one of the most beloved vacation spots anywhere, Central Florida. Now, you are left to decide what fabulous restaurants you want to dine at and what area attractions you want to visit.

Discount Air Carriers And Discount Air Travel Transforming The Air Travel Industry
Why the Discount Carriers are Winning

Virgin Vacations Offers United Kingdom and Europe Winter Travel Deals
Virgin Vacations offers extensive winter vacation deals to the UK and Europe with 6 Night London packages from $749 per person.

Travel Europe – How to Travel Europe on a Cheap Budget
We all want to travel Europe on a cheap budget these days.Budget and discount price airlines have sprung up in almost every European country in the last few years – all of them fighting furiously with each other to offer the best value cheap airfare deals.

A Coastal Vacation Business Idea For The Home Based Travel Agent
Travel remains one of the most lucrative and competitive industries in the United States. Every year entrepreneurs seek a coastal vacation home business idea so that they can tap into this market.

What Travel Agents Won't Talk About Can Save You 50% to 70% on All Vacations
Are you planning your next trip? Do you want to save more money and have more fun? You may stop by a travel center and ask for a quote. And then, you walk by another travel agent and ask for another quote.

Travel Secrets Revealed by Top Vacation Rental Company in Orlando
Global Resort Homes Spills the Secrets of Off-Season Orlando Travel

Central Holidays Helps Stretch Travel Dollars on Vacations to Europe
Central Holidays is helping stretch travel dollars in Europe with a full array of inclusive motorcoach escorted tours and cruise packages that are designed to save travelers time and money. The Company offers dozens of Motorcoach Escorted Tour and Cruise options throughout Italy, Spain, Portugal, France, Greece and the Mediterranean! In fact, Central Holidays provides the largest selection of cruise packages in Italy, Greece and throughout the Mediterranean than any other specialty operator. Central Holidays' Escorted Tour programs will save travelers 20-40 percent off the price of traveling the same itinerary on their own. Also included is a list of some of the ways Central Holidays Escorted Tours stretch travelers' dollars and offer...

Adventure Travel Fused with Wellness: A Fresh Take on a Unique Costa Rica Vacation
Playa Nicuesa Rainforest Lodge in Costa Rica created a yoga & massage residence program of world-class yoga instructors & massage therapists, in order to offer guests a fusion of wellness programs with Nicuesa's signature Rainforest Multisport Adventure vacation experience.

How to choose Best Travel Agents for Your Vacation
Travel agents are not considering as often as in the past due to the beginning of the Internet. However, they are still a great resource of information and provide you with an entire range of services, which will make your trip, run easily, as well as save you time, problem, and cash. Here is the process you should follow when choosing a travel agent.

Vacation Travel Survey: 79% Say Economy Impacting Travel Plans
A survey conducted by Adventurous Wench, a women's tour company based in Arizona, showed that the economy is having a significant negative impact on people's travel plans. Seventy-nine percent of respondents indicated that they would be cutting back and modifying vacation plans during the next two years.